About Us
iSOCRATES advises on, builds, owns, and manages mission-critical Marketing, Advertising and Data platforms, technologies and processes as the Global Leader in MADTech Resource Planning and Execution™ serving publishers, marketers, agencies, and enablers.
iSOCRATES has two lines of business: Products (MADTechBI™) and Services (Consulting: Strategy and Operations; Managed Services). iSOCRATES is staffed 24/7/365 with its own proven technology-enabled Marketing, Advertising and Data Technology specialists who save partners money, time and achieve transparent, accountable performance while delivering extraordinary value.
Savings stem from a low-cost, focused global delivery model at scale that benefits from continuous re-investment in technology and specialized training. The company is headquartered in St. Petersburg, Florida, U.S.A. with its global delivery center in Mysuru, Karnataka, India.
What We Do
iSOCRATES provides end-to-end MADTech solutions which help business leaders address the complex problems inherent in marketing and media automation. With a specialization in data analytics and platform-based solutions, iSOCRATES helps deliver its client-partners higher revenues and dramatically lower operating costs. We focus on improving MADTech media and marketing performance efficiency, effectiveness and accountability.
iSOCRATES professionals help publishers, marketers, agencies, and data/technology vendors fill the void caused by insufficient proven, relevant professionals and teams to solve the rapidly changing set of problems they face. We meet and overcome the end-to-end challenges of evaluating, planning, deploying, and optimizing MADTech resource planning and execution (MRPE™). iSOCRATES subject matter experts and engagement teams employ a top-down, bottom-up multidisciplinary, multifunctional approach to solving these problems for partners.
Our company is staffed 24/7/365 by proven specialists saving partners’ money and time, achieving transparent, accountable performance while delivering meaningfully greater value.
We are specialists in data and analytics, media content and ad inventory, traditional and digital marketing, and markets. Our leadership team is comprised of proven senior executives with decades of experience leading global digital media and marketing companies.
Why the name iSOCRATES?
iSOCRATES was started in 2015 in the United States and two years later incorporated in India after a successful global delivery pilot.
At iSOCRATES, we stand astride the best of the West and the East helping our customers to MADTech wisely. The “i” in our name signifies both Interactive and India. We honor the Greek philosopher Socrates as a brilliant thinker and teacher who taught his students highly effective methods for solving difficult problems. iSOCRATES was founded on the belief that global MADTech solutions—the convergence of Marketing Technology (MarTech), Advertising Technology (AdTech) and Data Technology(DataTech) is the future for both the supply-side and demand-side of media and marketing. At iSOCRATES, we live to help our business partners do MADTech wisely.
Whom We Serve
Our teams are proud to serve: publishers, marketers, agencies and the enablers that support them.
Our MADTech Resource Planning & ExecutionTM (MRPE) framework provides a comprehensive, flexible and turn-key solution set designed specifically for MADTech.
iSOCRATES Lines of Business
Products (MADTechBITM)
We leverage our entire team and deeply experienced and well-placed network of iSOCRATES experts for the partner’s benefit. Our outcomes-oriented approach is hands-on, not outsourced, theoretical or impractical. Our systematic methods have been developed and proven successful over decades of tough lessons learned and hard-earned accomplishments in private entrepreneurial speed-to-market and public company process-oriented environments. iSOCRATES lives on real-time, cloud-based tracking and reporting systems 24x7x365 with an always-on approach to updating and communications availability. iSOCRATES often is its partners’ best source of market/product intelligence and feedback. iSOCRATES prides itself on its transparency and accountability. Our leadership team has spent decades expecting from ourselves and demanding from our report’s directness, responsibility, and living one’s commitments.
Services (Consulting: Strategy and Operations; Managed Services)
iSOCRATES offers U.S. and international partners end-to-end Managed Services on either a Managed Service Platform (MSP) or Business Process Outsourcing (BPO) fee-for-service basis. iSOCRATES operates software platforms on behalf of publishers, marketers, agency, and enabler client-partners seeking to implement and manage data-driven digital media and marketing systems, solutions, processes, and controls. Each software application is either sourced from a major branded platform provider like SalesforceTM, GoogleTM, MicrosoftTM, AdobeTM, SisenseTM, etc. “as is”, customized, or purpose-built by iSOCRATES to specific partner needs. The firm has invested heavily in developing proprietary technology solutions including building our own media and marketing business intelligence platform, MADTechBITM.
These services deliver essential technology supported by a proven staff of specialists.
By 2030, MADTechBI(MTBI) will redefine the future of unified marketing and media data and analytics as the leading global Marketing, Advertising, and Data Intelligence Platform. MTBI envisions a world in which every marketer, agency, publisher, and enabler is empowered by and relies upon cloud-based, artificial intelligence-infused unified data analytics. MTBI will be an indispensable partner fostering improved marketing and media effectiveness and efficiency. Our vision is to lead the MADTech industry by consistently anticipating and addressing the evolving needs of our partners, ensuring they navigate the digital realm with confidence, agility, and unparalleled intelligence.
Values
We are a global success story in progress, built on unremitting hard work, and strong, shared personal and professional values. The iSOCRATES way is to treat others as we wish to be treated.
Our History
We started our company in 2015 in the U.S.A. and two years later in India, with a lot of passion for partner success and a strong belief in the benefits available to both the supply-side and sell-side of media marketing from the convergence of MADTech (MarTech + AdTech + DataTech) globally. Since our founding, we have delivered continuous partner success for a wide, global range of publishers, marketers, agencies and enablers.
How can we partner to create value for you?