Business Development Representative

Title: Business Development Representative

Employer: iSOCRATES

Reports to: Team Leader, Business Development

Location: Saint Petersburg, Florida, U.S.A.


Introducing iSOCRATES

iSOCRATES advises on and manages data-driven, mission-critical MAdTech platforms, technologies and processes as the Global Leader in Programmatic Resource Planning and Execution™ serving publishers, marketers, agencies, and enablers.

iSOCRATES meets the needs of the multi-billion dollar MAdTech industry (Marketing Technology plus Advertising Technology) by providing a unique combination of automation and operations technologies and solutions to both supply-side and demand-side partners in the U.S. and globally.

The Company has two lines of business:

  • Consulting (Strategy and Operations)
  • Managed Services (Managed Service Platforms and Business Process Outsourcing)

iSOCRATES offers these MAdTech solutions:

  • Media Trading and Ad Operations
  • Marketing Automation, Email, Search, and Social
  • Creative Services
  • Google, Salesforce, Adobe, AppNexus (Xandr), Amazon, Sisense, and Zeta Practices
  • Business Intelligence, Reporting and Analytics, including iSOCRATES Datalytics™
  • Data Science and Engineering
  • Data Onboarding/Modeling/Activation
  • Administrative Services

The firm is staffed with its own proven technology-enabled marketing and advertising platform specialists 24/7/365 at its own wholly-owned global delivery center in Mysuru, Karnataka, India and with its expert partner-facing Partner Success team based in St. Petersburg, Florida, U.S.A.

Partners save money and time, achieving transparent, accountable performance while receiving extraordinary value. Savings stem from a low-cost, focused global delivery model at scale that benefits from continuous re-investment in technology and specialized training.

The firm is owned by its employees and is headquartered in Saint Petersburg, Florida, U.S.A.

Job Description

iSOCRATES is looking for a capable, motivated Business Development Representative to focus on driving new business by growing our sales pipeline of qualified North American opportunities. You will create and manage your portfolio of suspects and prospects while working alongside our senior management and a variety of internal and external support staff.

We use a complex marketing strategy directed to publishers, marketers, agencies, and their suppliers that includes many dimensions: digital marketing, email, social media, paid media, public relations, event sponsorship, direct mail, public speaking, referrals, and telephone calls.

Your focus will be 100% inside sales supported by our people, systems, and sales and marketing materials and processes integrated into Salesforce, Pardot, our calendaring system, presentation, and proposals. You will be sharing our story of specialized knowledge, demonstrated value, and proven experience while probing to uncover the prospect’s specific pain. You will get the attention of, engage and qualify prospects into our sales pipeline for the purpose of setting online and/or in-person appointments with our senior executives. You may also be called upon to follow-up with each of these prospects to answer questions and set subsequent appointments.

Core Responsibilities

You will be making dozens of calls each day, sending emails, and generating interest in our various media and marketing services, and qualifying prospects for sales. The role requires a talented and competitive individual that thrives in a rapid, methodical sales cycle environment.

The successful candidate will have an important role in achieving our ambitious partner acquisition and revenue growth objectives. Quite simply: your success is our success and we will be there with you each step of the way.

Roles & Responsibilities

  • A proactive self-starter who can operate both individually and as part of a cohesive team
  • Must be a quick learner, with ability to work under pressure and possess problem-solving capabilities
  • Master in multi-tasking different activities, prioritizing and manage time effectively
  • Proficient in presenting succinctly in a B2B setting, probing prospects, qualifying them, and setting appointments with prospects
  • Follow-up and follow-through skills and positive attitude is critical to success in this role
  • Must be aggressive, consultative, and open to feedback internally and externally

Mandatory Skills and Experience

  • Enthusiasm, strong work ethic and high energy individual excited to grow your prospect portfolio
  • Teamwork mentality with a strong competitive spirit passionate about their company and customers
  • Hunter mentality with the capability to grow your skills as the business expands
  • Attention to detail and confident decision-making skills with creative solutions
  • Effective communication and service-oriented mindset ensuring customer’s needs are met
  • 2+ years B2B inside, telephone and internet-based sales strategy, sales and/or business development experience, pref in media, marketing and/or technology, especially in managed services
  • Experience using Salesforce and/or Pardot or an equivalent CRM and Email system
  • Proficient in using Google, Bing, LinkedIN premium, preferably Sales Navigator or similar
  • Extensive experience with Microsoft Office or Google Applications
  • Experience with Salesforce/RingCentral/Skype or Similar
  • Advanced knowledge of business, digital media and digital marketing
  • Ability to probe prospects, set appointments, and telesales
  • Lead Generation and Market Research
  • English Fluency, written and oral

Preferred Soft Skills

  • Experience with research databases like: The List, SellerCrowd, Thalamus, Media Radar, Pathmatics, Winmo, Hunter, Salesforce/RingCentral etc.
  • Strong knowledge of database extraction from various online database portals
  • Database building including creative and dynamic mining of social media portals and other resources for web scraping and data extraction
  • Formal or informal new business sales training

Minimum Education Required

  • Bachelor’s Degree

If you are interested and your profile matches the requirements, please send your profile to For more information, visit our website

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